Take Your Branding Efforts to the Next Level

Many entrepreneurs think that branding is a fancy word for logo design. Actually, the branding process goes far beyond a company’s visual identity. In a dynamic market, companies often need to invent innovative branding techniques in order stay competitive. The Digital Era has reshaped the branding process and entrepreneurs often have trouble to adjust their … Read more

How to Avoid Conflicts When Co-Running a Blog

For most people, blogging is a solitary activity, a way to get away from the bosses, the managers and the superiors and really have a vent. Some people, however, realize that they might be better off teaming with someone and they end up co-running a blog where everyone has their own responsibilities and where everyone … Read more

Why Every Coach Needs A Blog and How to Do It

Being a coach is a demanding job and a lifestyle that is not for the faint of heart. The competition is strong and getting stronger every day and the clients are expecting more and more. One of the ways in which you can increase your chances of success and in which you can ensure that … Read more

How can your desk influence your writing?

Writing is quite a solitary call, and a great deal of time is spent leaning on a work desk. That piece of furniture feels like it is our only support in the world, and yet we often neglect it, taking it for granted. If nothing else, this could have a detrimental effect on your ability … Read more

5 Habits that Hinder Your Success

There are many hurdles on the road to success, and some of them were placed there by our own misgivings and mistakes. In order to come up in life, you have to get your priorities straight, build good habits, and be prepared to go all the way. With the multitude of challenges we need to … Read more

5 Habits of Extraordinarily Successful People

They say every journey begins with a single step. And in the words of one Bilbo Baggins, “if you don’t keep your feet, there’s no knowing where you might be swept off to.” The same is true of success – the only way to reach it is to keep moving. Even when it’s tough, even … Read more

Writing in the digital age

Getting published has never been easier – yet, has never been more difficult at the same time. There is more content on the web than there is in print, and ebooks are almost read more than hard copies are. As the medium shifts, so must writers adapt – and writing (more often called blogging) in … Read more

Brave the Marketing Wilderness

The advent of the digital age has led many people to announce the golden era of marketing. The surge of social media and inexpensive promotional channels has changed the game and leveled the marketing field. However, surviving in the marketing jungle is a tough task. The amount of marketing content available everywhere is astounding, and … Read more